Are you a trusted expert?
Blogs are rated as one of the top 5 trusted sources for online information. Sharing reliable information and thoughtful insights into your market place will improve your credibility and drive traffic to your website.
Why is it important?
A great blog keeps working for you even when you’re not. They generate leads and links to your website – companies that prioritise blogging are thirteen times more likely to see a positive return on investment.
Blogging regularly can also be a great source of content to share through your social media channels and your email marketing.
Inbound links are a key tool in improving your search engine performance and companies that blog receive 97% more links to their website, making blogging vital for that all important page one result.
What should I do?
Start by asking your current customers. What would they like to know more about, what questions do they have about your sector or services? Plan your titles in advance and keep a notebook (paper or electronic) to jot down ideas or useful resources.
Struggling with writers block or just not got the time? We have a team of writers who can turn your thoughts and ideas into compelling content and will also source images, proof it and get it online for you. Call us today to get your blog up and running for 2018.
Special Offer till 31 January 2018
Book a planning and brainstorming session with us worth £180 for free if you book before the end of Janaury. You will walk away with a six month outline plan, titles and synopsis and SEO targeting guidance to get your blogging campaign underway.