News and Views from Real Point
Why use email marketing?
More than 205 billion emails are sent daily, this figure is expected to reach 246 billion daily emails in 2019. Email marketing outperforms SEO, PPC and Content marketing. An email marketing strategy is an important part of any marketing strategy, it is the...
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How to share your MailChimp newsletter on LinkedIn
If you’ve created a newsletter on MailChimp and sent it out then it’s a good idea to also share it on LinkedIn.
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Blogging in 2018
Are you a trusted expert? Blogs are rated as one of the top 5 trusted sources for online information. Sharing reliable information and thoughtful insights into your market place will improve your credibility and drive traffic to your website. Why is it important? A...
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Website Video
Why write, when you can speak? Video is no longer only available to big corporates with deep pockets. Anyone with a story to tell can now share it visually and the impressive results it delivers for your marketing cannot be ignored. 8 billion videos are watched every...
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Get Social in 2018
What are your customers saying about you? “Your brand is what other people say about you when you’re not in the room.” Jeff Bezos, Amazon ...and the room, these days, is often social media. Whether you’re engaging or not, your customers will be talking about you...
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Mobile First Web Design
Are you ignoring your customers half the time? These days we’re more likely to reach for our phones to browse the web than grab the mouse. Checking Facebook or email, purchasing a gift or making sure our bank balance is in credit, it’s our mobiles that we use. So it’s...
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Is your website GDPR ready?
Data, it’s the lifeblood of most businesses, you rely on it to keep your business moving forward. But from May next year there’s quite a few changes happening due to a new piece of legislation – GDPR.
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SSL Certificates
When you’re browsing the web you may have noticed the green padlock appearing in your browser’s address bar. This shows that the connection between your computer and the website is secure, any information you enter on the website will be encrypted on its journey.
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Security Pointers
A sneak preview of a new regular feature on our blog in 2018. We will be bringing you the latest threats that affect your online security and privacy and the tips to make sure you’re not compromised.
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6 Clever Logos That We Love!
Your logo is one of the main representations of your business, so it's important to choose a logo that really lets people know who you are and gives off the right "vibes". We've compiled six logos that we love; they have little hidden meanings and quirky design...
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Reasons to Rebrand!
Rebranding your company can be a daunting prospect, but sometimes it just can’t be avoided any longer!
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What is User Experience and Why Does it Matter?
User experience, often called UX for short, is how your audience feels when interacting with a digital product or interface.
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Planning a New Website – Design
Once you have all your content and goals set out for your new site, it’s time to get your teeth into the design.
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Planning a New Website – Strategy
If you have a set of goals/aims that can be applied to all decision making throughout the process of planning and designing your site, your website will be much more successful.
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Website Launch: Brac Engineers
Real Point Design recently launched a new website for BRAC Engineers Ltd, a heating, ventilation and air conditioning specialist company located in the Midlands.
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Real Point Design Q&A
Who are we? Where are we? What do we do? We know you’re dying to know…
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How Will my Business Benefit from Online Marketing?
Not convinced by the importance of online marketing for your business? We believe that using online method and social media is a must for businesses these days.
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Creating Content that Clicks
Although we pride ourselves on building websites that work, we aren't experts on everything (That will come as a surprise to those of you who know us!). If you need a website, look no further! However - we do need something from you. That something is CONTENT. We...
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Website Launch: The Jiyaan Restaurant!
Announcing the launch of a brand new website for The Jiyaan Indian Restaurant in Solihull! Our designers got to work on designing a brand new site in keeping with the branding and decor of the new restaurant which is located in The Square, Solihull and opens on the...
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Getting the Brand right for your market
I had the privilege of hearing the SuperJam story at the FSB national conference. Fraser Doherty took the jam making skills he learnt form his Gran at the age of 14 to develop a jam made of 100% fruit and get it on the shelves of Waitrose, all before the age of 20!...
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