News and Views from Real Point

Real Point take part in the 4am Project in Coventry

Early in the morning, while it was still dark . . . No I wasn't off to see an empty tomb but for the third year running I was taking part in the 4am Project. It's a great concept to encourage you to see your local area, in my case Coventry, in a different "light"!...

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How to improve your social media presence – Article 1

Last week, I attended a workshop at Birmingham City Football Club (not representative of my football team – I don’t have one!). Entitled ‘The Secrets of Social Media Success’, I felt I should go along and see if I could pick up any new tips to improve how we use...

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Choosing fonts for your website with accessibility in mind

One of items often overlooked when planning a website is the choice of font, but in a recent project we were challenged on our choice of fonts as accessibility was of vital concern to the client concerned. Their preference was the font "Century Gothic" that has a...

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Keeping trade local

Last week a new client signed us up to design their website and they couldn't be much more local. They're a bed and breakfast in the village of Hampton in Arden where our web design agency is based. I was therefore able to use the oldest form of transport known to man...

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Lessons in team work from young rugby players

Real Point were recently asked and accepted the opportunity to sponsor a Tag Rugby tournament which was being started at Balsall Common Primary School with four schools from across the Solihull area. Today, I had the privilege of going along to the first event and...

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Take a look at your website through your customers’ eyes

It's the New Year, it's the time when we think through our plans for the year ahead and take a look at how we can perform better this year. But have you thought about the fact your customers and potential customers will be doing the same too? Are you making sure that...

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Why should I bother blogging?

Blogging is one of those “newfangled things” that people in business often seem to struggle with. Not that they’re particularly ‘new’ anymore. The term ‘blog’ has been around for over a decade, but their general association with technology, news and personal...

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Join the journey with Real Point

We've had a busy last couple of months with a wide range of projects. Starting off with an information and course selector site for Training by Design, a training company in Cheshire, through to streamlining the online booking system for a driving school for under...

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Is email marketing dead?

With all the buzz about social media, it’s easy to ignore email in your online marketing mix. Is it worth spending your time writing an e-newsletter? Or should we just spend our time updating Twitter and Facebook? The answer is a resounding yes!

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Challenge yourself

Do you like challenges? I love them, I enjoy the chance to stretch myself, pushing myself a bit harder. It could be creatively - making a client stand out from the crowd. It could be technically - developing a website that pushes the boundaries of what's possible....

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Kings of the Castle at Warwickshire & Coventry FSB awards

A great night out on Friday for Real Point, we recently entered the Federation of Small Businesses (FSB) Warwickshire & Coventry Awards in the staff training and development category, and Friday was the big revealing at Warwick castle. The big question, who were...

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Words and Geography

This weekend was the re-opening of the Midlands Arts Centre in Birmingham, a centre for creativity located opposite Edgebaston Cricket Ground. It's a great place; you can drop in for a coffee, watch a film or play, see the latest collection in the gallery or try your...

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Being sent to Coventry is no bad thing!

This weekend was CovFest, local bands playing at venues accross the city centre and all ticket sales going to the Snowball Charity. Coventry is Real Point's local city, so as a creative company do we have creative neighbours? The answer is a definite yes. Some great...

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4amProject 2010

I once again set my alarm for a time way to early to be up on a Sunday morning and took part in the 4amProject, taking photos around Coventry at 4am in the morning on the 4/4. This time I visited the Canal Basin and Coventry Transport Museum, hope you like the...

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FSB National Conference

It's been an interesting last couple of days at the FSB conference 2010 which I have been attending. We have had some high profile speakers including Peter Mandelson and Alex Salmond who made good use of the platform to put forward their parties agenda for the coming...

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Sponsoring the Unusual and Creative

The unusual and the creative, we love that at Real Point, so when given the chance to sponsor a photograph at a new photography exhibition at Coventry Transport museum, we jumped at it.

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Twitter at work

Many people see Twitter and other social media services as time wasters, still unsure of their benefit in the real world. But as Donato, Vankilter and myself can all testify, it works in the real world.

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Business Networks in Coventry, Solihull, Birmingham and surrounding areas

With our web design and social media work you may expect us to live almost entirely in the virutal world, to do all our networking online through social media from Linked In to Twitter. While this is a strong part of our marketing strategy it’s certainly not the only one, and is actually made more effective by developing great social networks in the ‘real world’.

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