Why should I bother blogging?

Blogging is one of those “newfangled things” that people in business often seem to struggle with. Not that they’re particularly ‘new’ anymore. The term ‘blog’ has been around for over a decade, but their general association with technology, news and personal...

Is email marketing dead?

With all the buzz about social media, it’s easy to ignore email in your online marketing mix. Is it worth spending your time writing an e-newsletter? Or should we just spend our time updating Twitter and Facebook? The answer – email marketing is alive and...

Challenge yourself

Do you like challenges? I love them, I enjoy the chance to stretch myself, pushing myself a bit harder. It could be creatively – making a client stand out from the crowd. It could be technically – developing a website that pushes the boundaries of...

Twitter at work

Many people see Twitter and other social media services as time wasters, still unsure of their benefit in the real world. But as Donato, Vankilter and myself can all testify, it works in the real world. I met Andy, from Vankilter, a little while ago at the Solihull...

The Price of Free – BBC Virtual Revolution

Another interesting episode of BBC’s Virtual Revolution, interesting not because I learnt a great deal, but because it shows again how polarised opinion can be. As I enjoyed the ability to engage in debate and comment through twitter as I watched the programme,...